Medi-Cal Incentives to Quit Smoking (MIQS) Project
Date Activated: 03/08/2012 (Last Updated 02/15/2013)
Contributed By: California Diabetes Program
Author: California Diabetes Program
Medi-Cal members smoke at higher rates than the general population and are at high risk for developing smoking-related chronic diseases like diabetes and heart disease. The Medi-Cal Incentives to Quit Smoking (MIQS) Project seeks to reverse these trends and motivate smoking cessation by offering a $20 gift card to members who call the California Smokers' Helpline at 1-800-NO-BUTTS and enroll in its free telephone-based support services.
How the incentive works
Adult Medi-Cal members (18 and older) who smoke and want to quit are eligible. To receive the $20 gift card, the individual must be a current Medi-Cal members, have a Beneficiary Identification Card number, ask for the gift card, and complete the first counseling session.
Here's what you can do to help:
1. ASK all Medi-Cal members if they smoke.
2. ADVISE them to quit smoking.
3. REFER members who smoke to the California Smokers' Helpline at 1-800-NO-BUTTS for free, effective, telephone-based cessation counseling in English, Spanish, Vietnamese, Korean, and Chinese.
4. MOTIVATE members to call by telling them about the $20 gift card.
Download files below
MIQS Project General Fact Sheet: An overview of the MIQS Project, suitable for distribution to organizations and providers that serve Medi-Cal members
MIQS Frequently Asked Questions: Answers to frequently asked questions about the MIQS Project
Find more MIQS information here
MIQS Tools for Patients: Downloadable member flyer that describes the MIQS incentive, available in English, Spanish, Vietnamese, Korean, and Chinese
MIQS Tools for Provider Action: Downloadable materials for health care providers and social service organizations that serve Medi-Cal members; ideas for promoting the incentive
MIQS Data: Statewide and county-specific data on smoking prevalence and Helpline MIQS calls
MIQS Partners and Rationale: Organizations involved in MIQS; the evidence for incentives
If you have questions about the Medi-Cal Incentives to Quit Smoking Project, contact Deana Lidgett, MIQS Outreach Coordinator, at 916-552-9956 or Deana.Lidgett@cdph.ca.gov
Click on a link below to save the file to your hard drive.
MIQS Project General Fact Sheet (212 KB)
MIQS Frequently Asked Questions (39.7 KB)
Major funding provided by the Division of Diabetes Translation, Centers for Disease Control and Prevention (CDC)